About the Podcast
Jan 2024
Rui is the humble yet determined founder of Hybrid Performance, a strength and conditioning business which helps people develop their strength and confidence, ranging from children all the way through to working with professional athletes.
Having been born in Portugal, Rui couldn’t speak English and moved over to the U.K. for a better life of opportunities with his family. High school is hard for many kids, however Rui’s lack of English and being ‘the Portugese kid’ made things harder.
From this, his resilience grew and his intent to ensure his parents and grandparents hard work was matched, he obsessed his mind into strength and conditioning.
Rui’s fighters have competed on TV across the world, and we talk about the preparation required to get in the ring and go to war.
This episode has a beautiful juxtaposition of a calm, caring and loving man, who is able to channel his fears into results for him and his clients.
To find out about his best advice on optimising your performance, download this today.
This podcast is sponsored and supported by Audeo Financial Services, Norfolk’s leading asset finance broker.
